Facebook analysis of


Niche Education's social media analyst Rickard Eriksson have analyzed the last 3 months of Facebook efforts by Xendpay, based in London in England. During this time the organization have reached an NU Score* of 61, which is 22 % better than the median.

Your NU Score's components

Follower Base

Några intressanta värdemätare värda att följas

Interactions Per Post
Interactions Per Follower
Posts Per Week

Interactions per post

Other interesting channels

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The team behind Niche Education is constantly curious on what is popular amongst the world's social media users, and how to increase revenue from social media activities. We therefore continuously analyze more than one million companies' activities in social media.

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What is the NE Score?

The NE Score (acronym for Niche Education) is a quality measurement developed by us, Niche Education. It's a value between 0 and 100, based on the latest 3 months of activity in social media. The NU score is based on the following:

  • Engagement. A measurement of how engaged your followers have been. By engagement we mean liking, commenting or sharing your posts. A comment means more than a simple like, a share means more than a comment.
  • Follower Base. How big is your potential? A big engagement means nothing without a sizeable and relevant audience.
  • Frequency. How often do you post? The social networks' filter algorithms prefer a steady stream of interesting content.

A regular company/organization should have a NU Score of at least 50. A value below 50 tells you something have to be done to improve your social media activities.

Xendpay is an agent and sister company of Rational Foreign Exchange Ltd (RationalFX). Founded with the aim of enabling customers to make fast, fair and safe international money transfers.